Jerez de la Frontera, Spain (November 10, 2000)- A strategic alliance has been formalized between Avantur, a Spanish company that develops Internet solutions for the hospitality industry in Spain, and iHotelier, a division of Webvertising, Inc., that provides solutions exclusively for the hospitality industry.

Through this alliance, iHotelier will make available to Avantur one of the most innovative technologies that permit hotel properties to display a customized reservations system on their proprietary web site, and completely administer the system by the hotelŐs management. The system, iHotelier 3.0, is the only system that includes a booking engine as well as online marketing modules in one integrated package.

The agreement between both companies involves the transfer of business models and ideas designed for the tourism industry that are transferable into both the Spanish and American markets.

With this alliance, iHotelier will assist Avantur in becoming a leading Spanish company with the ability to offer global solutions to the tourism industry providing web sites, online promotions, communication, online marketing tools and a real-time online booking engine.

About iHotelier

iHotelier, a full-service e-business solutions provider for the hospitality industry, helps hotels define their online marketing strategies to then design, develop, integrate and implement the solutions necessary to execute those strategies. iHotelier represents hotels in the USA, Mexico, Central America, and Asia. iHotelier is a division of Webvertising, Inc., an award-winning agency, founded in 1994 and headquartered in Houston, TX.

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